About Us
Dragonfly Productions
Dragonfly was founded in 2004 and has been part of the Shine Group since 2007.
In that time we have produced more than 170 hours of factual television: from returning series like The Family and The World's...and Me, with Mark Dolan, to major one-off events, including Pirate Ship - Live and the upcoming Plane Crash. Our programmes have been sold, or re-versioned, in more than 50 countries worldwide.
Sanjay Singhal - Managing Director
Sanjay Singhal joined Dragonfly in May 2007 as Creative Director.
He spent most of his career at the BBC, which he first joined as a trainee producer. He started in News and Current Affairs, became a Senior Producer at Newsnight and then spent two years covering America as the BBC's Washington Producer. He was a Series and Executive Producer on a range of peak-time documentary and factual entertainment series for all the BBC channels including the RTS award-winning series two of "The Apprentice".
In his three years at Dragonfly, Sanjay has overseen some of the company's biggest series including "The Family" (2009) and "Kill It, Cook It, Eat It", as well as a number of high-profile single documentaries and events: "Jamie Oliver: Eat to Save Your Life", "Human Power Station", "The Event: How Racist Are You?" and "Gok Wan: Too Fat Too Young". He was made Managing Director of Dragonfly in August 2009.
He spent most of his career at the BBC, which he first joined as a trainee producer. He started in News and Current Affairs, became a Senior Producer at Newsnight and then spent two years covering America as the BBC's Washington Producer. He was a Series and Executive Producer on a range of peak-time documentary and factual entertainment series for all the BBC channels including the RTS award-winning series two of "The Apprentice".
In his three years at Dragonfly, Sanjay has overseen some of the company's biggest series including "The Family" (2009) and "Kill It, Cook It, Eat It", as well as a number of high-profile single documentaries and events: "Jamie Oliver: Eat to Save Your Life", "Human Power Station", "The Event: How Racist Are You?" and "Gok Wan: Too Fat Too Young". He was made Managing Director of Dragonfly in August 2009.
Steve Nam - Chief Operating Officer
Steve Nam is Chief Operating Officer of Dragonfly having joined the company in November 2009. Steve has held a number of senior positions at various major UK Broadcasters, including the BBC, Five and Virgin Media.
He spent 15 years at the BBC running the Commercial Agency, where he was responsible for a number of ground breaking co-productions and gap financing the BBC's in house production output. At Five and Virgin, Steve was Head of Rights and Director of Commercial respectively, running the Business Affairs departments and being charged with the channels' rights strategy across linear and digital platforms, as well as Commercial Development and distribution.
Steve manages the day to day operations of the business with Sanjay, and oversees all Dragonfly's Commercial, Financial, Business and Legal Affairs, Business Development and Rights Exploitation.
He spent 15 years at the BBC running the Commercial Agency, where he was responsible for a number of ground breaking co-productions and gap financing the BBC's in house production output. At Five and Virgin, Steve was Head of Rights and Director of Commercial respectively, running the Business Affairs departments and being charged with the channels' rights strategy across linear and digital platforms, as well as Commercial Development and distribution.
Steve manages the day to day operations of the business with Sanjay, and oversees all Dragonfly's Commercial, Financial, Business and Legal Affairs, Business Development and Rights Exploitation.
Lee Attreed - Head of Finance
Lee joined the company as Financial Controller in November 2006 and became Head of Finance in 2007. He has a broad range of media finance experience having qualified as a Chartered Accountant at Grant Thornton UK LLP.
Ash Potterton - Head of Development
Ashley joined the company in January 2008 as Head of Development.
Prior to that he spent more than three years as Head of Development at Love Productions, where he developed a range of successful documentaries and Factual Entertainment series. His credits include "The Baby Borrowers", "Young Mums' Mansion", "Filthy Rich and Homeless", and "Britain's Youngest Grannies" for BBC3, "Boys and Girls Alone" for Channel 4 and "Cirque de Celebrité" for Sky One.
Before specialising in Development, Ashley was a freelance Producer/Director working at a number of independent companies and making documentaries for the BBC, Channel 4, Five and Discovery.
Prior to that he spent more than three years as Head of Development at Love Productions, where he developed a range of successful documentaries and Factual Entertainment series. His credits include "The Baby Borrowers", "Young Mums' Mansion", "Filthy Rich and Homeless", and "Britain's Youngest Grannies" for BBC3, "Boys and Girls Alone" for Channel 4 and "Cirque de Celebrité" for Sky One.
Before specialising in Development, Ashley was a freelance Producer/Director working at a number of independent companies and making documentaries for the BBC, Channel 4, Five and Discovery.
Edwina Silver - Executive Producer
Edwina initially joined the company in January 2006 as Head of Development. She has overseen much of its development slate helping to secure business with all major UK and US broadcasters as well as winning several high profile commissions of her own including "Pompeii Live!", "Pirate Ship Live!" (FIVE), "The Pirate Code" (NAT GEO), "Revealed: The Aztec Massacre" (FIVE/WNET), "Transvestite Wives"/ "Teen Wives"/ "Polygamous Wives" (SKY), "Super Botox Me" (Channel 4), "Among The Apes" (FIVE/BBC Worldwide).
Before joining, Edwina was a freelance Producer working at a number of independent companies and making documentaries for the BBC, Channel 4, Five and Discovery, including BBC1's Child of Our Time, Mysteries and C4's MindShock - Feral Children.
Edwina has also worked as presenter on award winning series for the BBC such as Animal Hospital, City Hospital and Holiday. She also presented Fighter Plane Dig Live! Operation Live, Pompeii Live for Five and the Big Art Challenge. More recently she was one of the presenters on BBC1's The People's Museum.
Before joining, Edwina was a freelance Producer working at a number of independent companies and making documentaries for the BBC, Channel 4, Five and Discovery, including BBC1's Child of Our Time, Mysteries and C4's MindShock - Feral Children.
Edwina has also worked as presenter on award winning series for the BBC such as Animal Hospital, City Hospital and Holiday. She also presented Fighter Plane Dig Live! Operation Live, Pompeii Live for Five and the Big Art Challenge. More recently she was one of the presenters on BBC1's The People's Museum.
Sarah Swingler - Executive Producer
Sarah joined Dragonfly in January 2010. Before joining, she was Executive Producer at Darlow Smithson Productions for three years where she oversaw a wide range of UK and US peak-time output: from feature length documentaries to presenter-led popular factual and specialist factual series.
Credits include the critically acclaimed documentaries "Tsunami: Caught on Camera" (Channel 4/TLC) and "Killer in a Small Town: The Ipswich Murders" (Channel 4), ratings winner "Richard Hammond's Engineering Connections" (BBC 2/Nat Geo), CGI natural history series "Atlas 4D" (Discovery), observational "Julia Bradbury's Ultimate Rock Climb (BBC 1), and long-running series "Man Made Marvels: China" (Discovery Asia) and "Megastructures" (Five/Nat Geo).
Previously, Sarah was a Director and Series Producer at a number of independents, directing the first ever episode of "Wife Swap" (Channel 4), "Making Babies the Gay Way" (Channel 4), "Allergic to Life" (Channel 4) and "The Baby Mind Reader" (Five).
Credits include the critically acclaimed documentaries "Tsunami: Caught on Camera" (Channel 4/TLC) and "Killer in a Small Town: The Ipswich Murders" (Channel 4), ratings winner "Richard Hammond's Engineering Connections" (BBC 2/Nat Geo), CGI natural history series "Atlas 4D" (Discovery), observational "Julia Bradbury's Ultimate Rock Climb (BBC 1), and long-running series "Man Made Marvels: China" (Discovery Asia) and "Megastructures" (Five/Nat Geo).
Previously, Sarah was a Director and Series Producer at a number of independents, directing the first ever episode of "Wife Swap" (Channel 4), "Making Babies the Gay Way" (Channel 4), "Allergic to Life" (Channel 4) and "The Baby Mind Reader" (Five).
Francesca Newby - Director of Production and Operations
Francesca started her career as a Production Secretary on This is Your Life before working as a Production Co-ordinator at Planet 24 and then as a Production Manager at Princess Productions, specialising in Light Entertainment and Live Television. Since then she has worked on a vast range of factual programmes for most of the Broadcasters at companies such as Endemol, Wall to Wall, Action Time and Mentorn.
She joined Dragonfly (then Firefly) as a Production Manager in 2004 before being promoted to Head of Production in the summer of 2005 and then Director of Production and Operations in 2007.
She has been instrumental in the rapid growth of the company as well as overseeing all aspects of budgeting and production management within the company. Francesca's expertise is in efficiently delivering ground breaking television with maximum onscreen value.
She joined Dragonfly (then Firefly) as a Production Manager in 2004 before being promoted to Head of Production in the summer of 2005 and then Director of Production and Operations in 2007.
She has been instrumental in the rapid growth of the company as well as overseeing all aspects of budgeting and production management within the company. Francesca's expertise is in efficiently delivering ground breaking television with maximum onscreen value.
Mark Roberts - Head of Specialist Factual and Features
Mark Roberts joined Dragonfly in March 2010 as Head of Specialist Factual and Features.
Beginning his career at Granada Mark worked on some of television's longest running series including What The Papers Say and World in Action. Moving to the BBC he worked on a range of programmes including Modern Times and MacIntyre Undercover. He combined working as a director and series producer with developing a number of innovative programmes including The Lost World of Mitchell and Kenyon.
Joining Channel 4 in 2005 Mark was responsible for a breadth of projects from drama-documentary and popular factual to the award winning documentaries China's Stolen Children and Undercover in Tibet.
Prior to joining Dragonfly Mark was Head of Factual at Diverse.
Beginning his career at Granada Mark worked on some of television's longest running series including What The Papers Say and World in Action. Moving to the BBC he worked on a range of programmes including Modern Times and MacIntyre Undercover. He combined working as a director and series producer with developing a number of innovative programmes including The Lost World of Mitchell and Kenyon.
Joining Channel 4 in 2005 Mark was responsible for a breadth of projects from drama-documentary and popular factual to the award winning documentaries China's Stolen Children and Undercover in Tibet.
Prior to joining Dragonfly Mark was Head of Factual at Diverse.
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